Ottawa Entrepreneurs Podcast
Spring2 Innovation
On this episode of the Ottawa Entrepreneurs Podcast, Pat hosts Nilufer Erdebil, founder and CEO of Spring2 Innovation, to explore how design thinking and innovation training can help businesses of all sizes adapt and thrive. Nil explains what design thinking really means, looking at challenges from a human perspective, and why it’s more critical than ever in the age of AI. She also shares how her firm helps medium to large organizations (and smaller ones too) embed these practices to improve products, services, and internal alignment.
Nil offers thoughtful advice for entrepreneurs, including why starting before you feel ready matters more than perfection, the importance of sales and marketing from day one, and how listening closely to both your customers and your numbers can guide sustainable growth. From running workshops around the world to giving a TEDx talk on solving complex problems, Nil’s journey is a testament to staying curious, staying connected, and putting people at the center of business.
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