Blog

  • Extension Marketing Expands In Atlantic Canada; Opens New Halifax Office

    Extension Marketing is on the move and expanding again! We have opened a new office in Halifax to better serve our growing list of clients throughout Atlantic Canada. CEO Pat Whalen explains: ...

  • Innovation is Coming in Local Marketing Services: Virtual Marketing Departments

    Gone are the days of the advertising agency like you see in Mad Men. There is just so much going on, so many mediums to market on, so much opportunity ...

  • It’s That Time of Year Again: Get The Ledgers Out, Let’s Create Our Budget

    Determining a marketing budget for the year can be a rigorous task for any small to medium sized business. Where do we begin? What have we already committed to? What ...

  • Throwing Darts at Your Ideal Clients (Not Literally)

    When’s the last time you were at a bar and decided to play a game of darts? Tongue out, one eye closed as you try and stick the tiny little ...

  • How You Handle Negative Reviews Makes All The Difference

    Reviews have always played an important role for businesses, and this has been exacerbated with the global reach of the internet. It used to be that a bad review could ...

  • How to Use Linkedin to Generate Sales Conversations

    Why is LinkedIn Important? Ninety-four percent of B2B buyers view multiple pieces of content from the vendor they ultimately select. This means that if you’re not sharing content on LinkedIn ...

  • Tips for Getting Your Sales Team Excited About Referrals

    Your sales department is key to the success of your referral program, so it’s important to get them involved early and often. Here are some tips you can use to ...

  • 13 Top Sales Training Companies Share Tips to Challenge the Status Quo

    Take a hard look at the best sales teams -- the ones that really blow their quota out of the water. What do you see? Look past the high fives, ...